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SEG’s Action Selling Named to Selling Power Magazine’s Top Sales Training Companies 2024 List

Action Selling®, part of the SEG family of companies, has been included on Selling Power’s Top Sales Training Companies 2024 list. This list recognizes sales tr...

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How To Set Expectations With Your CEO On Lead Generation

Think fast – you’re new in the role of CMO and the CEO wants to know how many leads your marketing team can generate this quarter. Or you’re the new CRO and the...

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The Top 10 Sales Metrics You Must Be Tracking (Part 2 of 2)

Last week, we published a blog article with five of the top 10 sales metrics you must be tracking. This week, we’ll continue the conversation with the remaining...

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The Top 10 Sales Metrics You Must Be Tracking (Part 1 of 2)

How is your sales effort going? Are you hitting your numbers? If you’re like most of the CEOs I’ve talked with over the past few months, you’re up one month and...

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The Top 10 Marketing Metrics You Must Track

How do I know if my marketing is working? We get this question every week. How do I know if my agency is adding value and helping us? Another common question.

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How To Select a HubSpot Agency for Your Technical HubSpot Work

Once HubSpot unlocked the back end of its platform, the entire suite of tools became just a little more complicated. This meant the limits of what you can do in...

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6 Areas to Audit for a High-Performing HubSpot Instance

Since becoming a HubSpot Solutions Partner over 12 years ago, the team at Square 2 has been in hundreds of HubSpot instances. Not only have we onboarded over 35...

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20 Ways a HubSpot Admin Helps You Generate Leads and Revenue

Let’s be no fluff here – HubSpot has become much more complicated over the past few years. The HubSpot admin role is no longer a nice to have; for most companie...

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Measure Your Revenue Generation Efforts In A Single Score

We use scores to measure a lot of important aspects of our lives. A credit score measures how well we pay our bills and how much debt we’ve incurred. A BMI (bod...

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